Industry
Management,Technology Consulting
Year
2022
Ingenia
Future Knowledge for Humanity
Ingenia is the group of companies that helps leading businesses and startups worldwide solve their strategic business needs through technology-based solutions, achieving what no one else can do.
The Challenge
With the goal of covering end-to-end the most complex technological needs presented by the industry, Ingenia found the need to transform and evolve. Having achieved its local growth objectives, they were ready to cross borders, arrive in new markets, and take their operation to the next level.
The Strategy
The first step was to redefine their positioning, considering that their market and audience had shifted. Simultaneously, we defined the brand architecture that allowed them to organize their service offerings. We designed a new visual system, narrative, and messaging for each of their channels to reach strategic roles with greater impact.
Branding / Website Design / Marketing Support
The Results
Ingenia start operations in countries such as Spain, the U.S., and Mexico, among others. Moreover, the creation of the group enabled the development of new business units, providing specialized solutions that cover the end-to-end technological needs of businesses. The limit? (luckily), we don’t know it yet.
Happy Clients
"Thanks to the work we did with Fauna, today Ingenia’s brand has become a key differentiator within the tech industry and a strategic asset that adds value to the business."
Co-Founder & Head of Growth